App Development
Apps built for purpose: Endless possibilities
- Native iOS
- Native Android
- React Native
Project approaches
Mobile-only
Our team can fully develop and maintain your iOS and Android mobile applications, or we can collaborate with your project team in a joint development effort.
Mobile + backend
When you need to develop a backend solution to support your mobile app, our backend engineering
team is ready to help.
Web version
If you need a web application along with your mobile app, our front-end team will help you achieve
your goals.
Admin panel
We design and develop easy-to-use admin panels for mobile and web apps, using popular UI solutions that are reliable and easy to support and extend.
Project approaches
Based on your current project stage, we will propose the most effective plan to achieve your objectives—within your timeframe and budget.
Our typical project flow includes the following stages.
01
Discovery stage
To efficiently plan and run your project, we start with discovery. In this four-step stage, we collaborate with you to align functionality, prioritize business goals, coordinate strategy, and prototype future products. During discovery, we also define your deadlines and budget.
02
Design stage
After developing a prototype wireframe, our design team starts to create your application style (the app’s “look and feel”). In this stage, we provide you with a full set of UI screens to use for further development.
03
Development stage
Product development typically evolves across multiple releases, including a minimum viable product (MVP) for the earliest possible release. To speed the process, we use Agile development with short sprints, and we run the development stage in parallel with design wireframes, documentation, and mockups.
04
Ongoing development, support, and maintenance stage
After releasing the MVP, our team performs new sprints to speed new releases with additional functionality. And we support and maintain the latest version of the launched app.
Web version
If you need a web application along with your mobile app, our front-end team will help you achieve
your goals.
1.01
PRD (Documentation)
The product requirements document is a comprehensive specification and plan for product creation. The PRD specifies your business needs, describes the associated technical requirements, and helps plan all stages of your product development.
1.02
Wireframes
A wireframe is a visual prototype of your product that shows all application screens and user flows. We can develop a dynamic prototype that you can test with project teams and alpha users., and demonstrate to your investors and business partners.
1.03
R&D
If you need deeper technical research and analysis, more extensive testing of an existing solution, or ideation of a new solution, we will allocate the necessary resources for research and development.
1.04
Product strategy
If you are in the early stages of development, we can help you choose the best ideas to fulfill your product vision. Our team will brainstorm with you on functionality, define the solution scope and logic, develop a wireframe, plan the next stages of development, and schedule releases. Our process ensures that we mutually understand and agree on your product goals.
Mobile App Company London
Our exceptional Web & Mobile Application process
Personas & Customer Journey Maps
By crafting personas and mapping out customer journeys, we harness the customer's viewpoint to facilitate the formulation of remedies for business challenges. This approach aids us in comprehending the intended audience and their present approach towards the problem. This insight is a foundation for devising software that effectively eliminates the issue. We must grasp the customer's sources of distress, dissatisfaction, incentives for resolving the problem, their preferred channels for seeking solutions, and alternative products they consider.
Discovery
Our process starts with a comprehensive understanding of your business. This involves an exploratory conversation where we start identifying aspects within your business that can leverage solution-oriented software.
Perceptual Map
By crafting personas and mapping out customer journeys, we harness the customer's viewpoint to facilitate the formulation of remedies for business challenges. This approach aids us in comprehending the intended audience and their present approach towards the problem. This insight is a foundation for devising software that effectively eliminates the issue.
We must grasp the customer's sources of distress, dissatisfaction, incentives for resolving the problem, their preferred channels for seeking solutions, and alternative products they consider.
Product Backlog
Afterwards, we formulate a product backlog comprising an inventory of all the requisite features for the product's triumphant market entry. Our approach employs a proof-of-concept strategy, allowing us to delve into the core issues and determine the most streamlined process for their resolution.
Phase 1 Release
At this juncture, we have a product that still needs to be prepared for its ultimate release to end users (MVP - Minimum Viable Product). However, it is suitable for unveiling to our steering group, enabling us to gather valuable feedback for subsequent product enhancements. Upon refining this version, we attain our MMP - Minimum Marketable Product - poised for market introduction.
Real World Launch
Ultimately, the product enters the realm of reality, becoming accessible to customers who can actively engage with it. This interaction results in a continuous influx of feedback, a foundation for progressively enhancing and expanding the product over time.
Time & Materials
For outsourced software development, a time-and-materials (T&M) approach saves you money—and produces better results—than a fixed-price contract. That’s because the best software requires flexible thinking, tweaks to requirements, and shifts in scope. And because with fixed-price estimates, you always overpay for risk contingencies that you probably won’t need. Read our blog for a full analysis
Agile
Agile software development involves a series of short sprints to ensure rapid, transparent progress toward your product goals. We apply this nimble, responsive approach to incorporate your feedback, adjust priorities as needed, and ensure your approval at every step. We use the Agile best practice because it is more flexible—and less risky—than the linear Waterfall development methodology.
Creating Success
Our stack
Our whole-solution approach
At We Krazy Ltd, we’re not just a team of designers, developers, marketers, and strategic thinkers. We go beyond coding product functions. We offer our expertise and experience to ensure your solution’s success. We’re here to suggest innovative ideas, build dynamically and flexibly, guide you through the initial launch, and help you shape the future of your business.
The proof is in the numbers
Why paid search Ads can bring in the numbers
38%
of growth rate in brand awareness for businesses that start doing Search Ads
100%
of total clicks on search results page are Search Ads, serving as proof that a dependence on SEO alone limits your potential for more traffic and leads.
82%
of clicks on Search Ads are more likely to buy, making for better leads
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Paid search is a digital marketing strategy that involves online ads that appear at the top of search engine results pages (SERPs). Paid search ads typically look similar to organic search listings but have a label that distinguishes them as ads.
With paid search management services, you can expect a dedicated team of experts who will meticulously review and analyze your campaigns, ensuring that they align with your business objectives. Through continuous optimization, they will fine-tune your advertisements to maximize their effectiveness, reaching the right audience at the right time.
When it comes to paid search ads, Google Ads serves as a prime example of how the process works. Google Ads allows advertisers to bid on specific keywords they want their ads to appear for. When a user conducts a search on Google, the platform uses various factors such as keywords, ad settings, bids, and ad quality score to determine which ads to display.
Paid search can indeed be a valuable addition to your marketing strategy for several reasons: Audience Research, Precise Targeting, Quick Results, Bottom-of-the-Funnel Leads, Supplementing Organic Search Results. By leveraging the advantages of paid search, businesses can effectively target their audience, generate qualified leads, achieve faster results, and enhance their overall online visibility and conversion rates.
